Content Marketing Manager (m/f/d)

Über GartenHaus

Wir sind Europa's führender Online Fachhändler für Gartenhäuser, Sauna, Terrassen & Co. mit Webshops in DACH, BENELUX, Skandinavien und UK. Seit 20 Jahren liefern wir per Spedition und auf Wunsch inklusive Montage und Baugenehmigung hochwertige Holz und Metallkonstruktionen bis an die Bordsteinkante. Eine Million Garten- und Hausbesitzer nutzen monatlich unsere Plattform zur Inspiration, Beratung und zum Direktkauf. Wir wachsen dank progressivem Investor konsequent zweistellig und möchten nun unsere Teams in der Zentrale in Hamburg sowie an unserem Produktionsstandort in Itzehoe ausbauen und international wachsen.

What can you expect?

• Create and coordinate SEO friendly content globally (cat, description, metas, blog) in close collaboration with group marketing SEO across all 8 country shops (UK, DE, AT, CH, FR, NL, BE, DK)
• Create appealing written content for organic social media (Meta, Youtube, Pinterest) & CRM campaigns (transactional emails and campaigns) in close cooperation with Paid Social Team
• Maintain and optimize promotional and educational content across the global shops and Content Marketing channels
• Develop and optimize a content marketing strategy and coordinate seeding plan with group marketing services and product management
• Community management in close collaboration with customer service for social media
• Create content marketing calendar and develop inhouse customer blog

What should you bring?

• Excellent writing skills (grammar and tonality)
• SEO experience incl. keyword research and IDF / WDF
• Very good language skills in German and English (ideally third language e.g. French / Dutch)
• Good skills of grasp of customer needs and expectations
• Experience in content management systems (shopify, Wordpress)
• Good grasp and experience in social media content planning and development
• Thorough data / content maintenance attitude

What do we offer you?

• Above all, a friendly team where you are welcome as a person. No frills, seriously!
• Room for your professional and personal development
• An error culture that prioritises pragmatic solution finding
• Modern and progressive tech stack
• Data beats opinion mentality
• Contribution to the company pension scheme
• Free choice of hardware
• Sports programmes such as football
• Joint company events (boat trips, StrandPauli, summer party and Christmas party)
• Subsidisation of the Germany ticket
• Free drinks and fresh fruit
• Access to further training opportunities & trade fairs
• Flexible working hours and home office
• Allowance for lunch
• Sabbatical options
• The opportunity to work from abroad for 4 weeks a year
• A great office in Altona in a loft-like warehouse
• Free company bike
• Company fitness programme

To the Application:

Our job offer Content Marketing Manager (m/f/d) sounds interesting? Then we are looking forward to receiving your application via: https://gartenhaus.workwise.io/s/Y15lgwG-content-marketing-manager-mfd